Articles, Insights & Trends
So, you’ve got a product catalog…a big one. I’ll bet you sell all kinds of complex industrial products to other companies, too. How do you know what content to publish for all this technical stuff? I should just call up my neighborhood-friendly product manager/engineer/buyer, right? Wrong…kind of.
United Airlines hired Dakota to build a new Minimum Equipment List publishing system atop the Dakota Content Platform (DCP) that would be compatible with their enterprise systems.